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  #1  
Old 26th June 2011
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Olympus Ignored By Media & Retailers?

Hi,

On foot of having to return my wife's E-410 & 2 kit lenses to her, I've been actively researching all things photo in order to bag myself some gear of my own to replace it - mostly on here and elsewhere on the www.

I bought three photo magazines last week, to while away time when I can't access a computer.

I'm kind of disappointed and a little peeved at the lack of Olympus content in the magazines, both in their articles/reviews, and in the dealer's adverts among the pages - it's all Canon & Nikon, as expected, but the next most commonly appearing brand seems to be Sony, or maybe Pentax. How did that happen?

The quiality & impressiveness on Sony equipment notwithstanding, they've only been in this game a wet day compared to Olympus.

There's some Pen content in the ads, and bugger all in the magazine proper. This doesn't concern me - I have no interest in Pen cameras. But where's the E-System cverage?

Are we all on a dead duck? I read comments about Oly dropping 4/3 to focus on m4/3 - is that the case? Are E-System users foolish to stick with / invest in 4/3 gear?

I really like the E-410, and am quite excited to be getting a new (to me) E-620 soon, and hopefully a 70-300. But it's seeping in to the self-doubt portion of my brain that I might have been wiser to consider this an opportunity to reluctantly move to Canon / Nikon?
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Old 26th June 2011
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Re: Olympus Ignored By Media & Retailers?

One of the advantages of growing older is that as our brain shrivels the self doubt portion shrivels quicker. You had faith in the E-system when you first bought in to it and really nothing has changed in terms of quality and reliability in comparison to other makes. If Olympus ever stop producing DSLRs I am sure that they will have a M4/3rds body that will encompass all the qualities that we have talked about in past threads. So although I have a lot invested in lenses etc. I am not in any way concerned that I won't always have an Olympus system that is as good as I now have.

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Old 26th June 2011
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Re: Olympus Ignored By Media & Retailers?

I dont know if we will see more 4/3 bodies but after using the EP1 with my 4/3 lenses I cant wait for a Pro version with a grip. The pens are very capable cameras and I am sure in time they will be all most photographers need.
It will be nice to have a smaller lighter choice after lugging my E5 with grip and kit around Bali in 30 deg C and 100 % humidity I for one will put my hand up for one.
Cheers
John
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Old 26th June 2011
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Re: Olympus Ignored By Media & Retailers?

Phaedrus what you'e observed appears to be the current public face of Olympus that I find quite depressing. There seems to be almost no marketing at all except for the odd Pen advert. I guess the question you have to ask yourself is do you want to use a Pen with an add on evf or wait for a decent advanced micro 4/3 camera with built in evf. I wouldn't hold your breath for anything else with an OVF unfortunately. If they had done an Exx/Exxx update with E5 IQ and video I'm sure they would have sold boat loads and certainly made it difficult for Pentax to have the resurgence they have recently. I'd have definitely bought one, instead I upgraded to an E620 and feel slightly let down. It's nice yes and has many excellent features, but it's not enough of an upgrade for me from my E510 and I dont want the bulk/weight of an E5. So you may find a slightly used E620 for sale soon if my daughter doesn't want it.
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Old 26th June 2011
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Re: Olympus Ignored By Media & Retailers?

At 43 next month, I don't consider myself remotely "old", but I guess I might have an old-fashioned or traditionalist view of serious cameras - I like robust, chunky bodies. My dad's had all sorts in his time as a pro - Bronica & Mamiya medium formats, film SLRs, and dSLRS - and I always felt that big & heavy meant quality & serious.

I'm sure that I'd be peeved at carrying an E-5 in heat for long, but I still want one. Way more than I want a Pen.

It's not a posey thing - I know that folk in the know will know that the Pen (& Lumix, etc) are all powerful cameras - I just like what I like. That said, the small-ish size of the E- series bodies is nice.

I don't really see myself changing from Oly. My bass isn't a Fender, my car is 15 years old, and I like Olympus...

It's just a shame there's a dearth of Oly content out there - if I had one, I'd thank god for this forum... ;-)

Mark
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Old 26th June 2011
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Re: Olympus Ignored By Media & Retailers?

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Originally Posted by Phaedrus View Post
At 43 next month, I don't consider myself remotely "old", but I guess I might have an old-fashioned or traditionalist view of serious cameras - I like robust, chunky bodies. ...

I'm sure that I'd be peeved at carrying an E-5 in heat for long, but I still want one. Way more than I want a Pen.

Mark
Mark, I and Nick have just come back from 2 weeks in the Seychelles, he is nearly 70 and me nearly 60 but we both walked and cycled miles each day, up through the tropical Forests (no rain there days were 30 and nights 26! We both had 50-200 lens on, or in our Lowpro backpaks ! and our 14-54 lens too plus batteries and chips, lens clothes, monopods, umbrella's for shade. The heat was not the bother, nor the weight of the cameras+ kit BUT THE IQ !after all, if a low IQ camera and lighter lenses then poorer IQ photos!
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Old 26th June 2011
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Re: Olympus Ignored By Media & Retailers?

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Originally Posted by Chevvyf1 View Post
Mark, I and Nick have just come back from 2 weeks in the Seychelles, he is nearly 70 and me nearly 60 but we both walked and cycled miles each day, up through the tropical Forests (no rain there days were 30 and nights 26! We both had 50-200 lens on, or in our Lowpro backpaks ! and our 14-54 lens too plus batteries and chips, lens clothes, monopods, umbrella's for shade. The heat was not the bother, nor the weight of the cameras+ kit BUT THE IQ !after all, if a low IQ camera and lighter lenses then poorer IQ photos!
On my week in Scotland I walked up to 5 hrs around the reserve and hills carrying my E5 with 300mm f2.8 and EC14 attached, plus my E30 with Leica 14-150mm in a camera case, plus 7-14mm and 50mm f2 in a rucksack with flask, fleece, lunch and a monopod, plus a pair of Leica 8x32 binos - and all in showery weather.

How old am I?

66!

If you love photography the burden of carrying top quality gear is not an issue.

Enjoyed a pint or three when I got back though!

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Old 26th June 2011
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Re: Olympus Ignored By Media & Retailers?

Quote:
Originally Posted by David Morison View Post
On my week in Scotland I walked up to 5 hrs around the reserve and hills carrying my E5 with 300mm f2.8 and EC14 attached, plus my E30 with Leica 14-150mm in a camera case, plus 7-14mm and 50mm f2 in a rucksack with flask, fleece, lunch and a monopod, plus a pair of Leica 8x32 binos - and all in showery weather.

How old am I?

66!

If you love photography the burden of carrying top quality gear is not an issue.

Enjoyed a pint or three when I got back though!

David
HI David
Normally I dont have a problem with the weight of my gear. My backpack weighed just under 10kg one hand the E5 the other my monopod come walking stick. However after 5 hrs hiking through rice field terreces and jungle with the temp at 30 deg c and the humidity nearly 100% there was not a dry spot on me. Lucky the E5 is water resistant as it was dripping wet with sweet most of the time. Bali is a beautiful place but very hot, I did wish I had a smaller and lighter kit that day.
I cant remember how many but it was more than two beers at the days end.

John
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Old 27th June 2011
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Re: Olympus Ignored By Media & Retailers?

As a Olympus user of seven years standing my feeling is that they were never going to attract Canikon users from the outset. The E1 whilst a very good camera and beautifuly made does not deserve the mythical status some members here bestow on it. I just parted with mine as since I have had an E3 it just never came out of the bag in over eighteen months. 5mp. just aint going to cut it they thought, you can get a bridge camera with a higher count than that, what they probably dit not know was that this was achieved through interpolation (ill bet they did not know what that meant either) My second point is that the E1 from new was way way overpriced from the start as was the E3 and the present E5. So your average 35mm. user with a bag of lenses that he can still use on his new digital body, never mind the crop factor and the w/a lenses that vignette so badly you can only use the central portion of the image, was never going to make the switch. As for myself I have never for a moment regretted choosing Olympus, the SSWF being the clincher, never mind the superb lenses. I have just bought the 11-22 and will definitly get an E5 next year when our friends in Inverness have a mint s/h one. As for the media I stopped reading their comics years ago, they are only there to appease their advertisers. Regards, Ian W.
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Old 26th June 2011
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Re: Olympus Ignored By Media & Retailers?

I upgraded from E-1 to E-5 and I am very very pleased with the results in IQ from E-5, particularly Macro and Portrait work. I doubt that I would invest in another camera in my life - I cannot imagine getting better IQ that I do with my E-1 and E-5 and 4/3rds mount Zuiko and Sigma lenses. and I am not going spend this sort of money again ! But I am nearly 60 !

I personally, feel that Olympus/Zuiko is the original primary brand, and now marketing focus is on the 4/3rds range ... Sony et al ! and Olympus have become "publisher" of components - same as one chassis is used for so many cars - same as one drive train is used to power so many chassis and just the interior and badges are different ! Here we have Olympus UK and 4/3rds User Web4Ms !

Its interesting to compare that Tesco are no longer just a Supermarket, who buy bulk and sell cheap FOOD STUFFS making a good profit, now Tesco are a SUPERMARKET, they still do the original bit of buy & sell goods , but the now offer "Prime Location" places for Product Suppliers too ! and are indeed a "market place for not just food, but household goods, savings bank, loans bank etc.,"

Read Alvin Toffler "Future Shock" for how it will turn out ...

Young Peeps are coping better with the fast moving changes in life, they are indeed the CONSUMER SOCIETY, buy the latest and best and bin or eBay the old! But the Elders are not keen to "give up what was once good and the best" and that is seen very clearly by "diehard Olympus Users" and we are, I feel, being left behind ... BUT then I am happy being a Diehard Oly ! I could afford to change to Canon, but I would feel so disloyal to myself ... so its Oly for me, forever!
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Old 30th June 2011
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Re: Olympus Ignored By Media & Retailers?

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...... Young Peeps are coping better with the fast moving changes in life, they are indeed the CONSUMER SOCIETY, buy the latest and best and bin or eBay the old! [/COLOR]But the Elders are not keen to "give up what was once good and the best" and that is seen very clearly by "diehard Olympus Users" and we are, I feel, being left behind ... BUT then I am happy being a Diehard Oly ! I could afford to change to Canon, but I would feel so disloyal to myself ... so its Oly for me, forever!
I agree with most of your insights Chevvy with the exception of your last para. I don't see Oly as having been left behind but at the very forefront of imaging technology. Oly innovates and the plagiarists imitate and claim it was theirs. They must be terrified of a new generation of togers who might just wake up to telecentricity, in-camera-body IS, superior colour and more. It is undeniable though that in the marketing and astroturfing game Canikon are way out of sight of Oly. I can't but wonder how much payola news cameramen and editors receive to include shots of those obscene white lenses (clever marketing) so often seen in their coverage. It seems that with m4/3 Oly might just have the jump on the opposition and it is in this ingeniously miniaturised format that I see the gravest threat to their arrogance.

Edit: As for you young baby-boomers on this forum I will have you all know that at 75 I am your venerable senior whose authority and wisdom must be respected ! ! !
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Old 30th June 2011
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Re: Olympus Ignored By Media & Retailers?

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Edit: As for you young baby-boomers on this forum I will have you all know that at 75 I am your venerable senior whose authority and wisdom must be respected ! ! !
75 eh, that must mean you were a convict.

Looks like Olympus has just given the media another chance to prove its mettle with the new Pen cameras/lenses. Lets see how they react..

Nick
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Re: Olympus Ignored By Media & Retailers?

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I agree with most of your insights Chevvy with the exception of your last para. I don't see Oly as having been left behind but at the very forefront of imaging technology. Oly innovates and the plagiarists imitate and claim it was theirs. They must be terrified of a new generation of togers who might just wake up to telecentricity, in-camera-body IS, superior colour and more. It is undeniable though that in the marketing and astroturfing game Canikon are way out of sight of Oly. I can't but wonder how much payola news cameramen and editors receive to include shots of those obscene white lenses (clever marketing) so often seen in their coverage. It seems that with m4/3 Oly might just have the jump on the opposition and it is in this ingeniously miniaturised format that I see the gravest threat to their arrogance.



Edit: As for you young baby-boomers on this forum I will have you all know that at 75 I am your venerable senior whose authority and wisdom must be respected ! ! !
Oh Mark ! I have a grave error - my last para should have "IF" -

"Young Peeps are coping better with the fast moving changes in life, they are indeed the CONSUMER SOCIETY, buy the latest and best and bin or eBay the old! But the Elders are not keen to "give up what was once good and the best" and that is seen very clearly by "diehard Olympus Users" and IF we are, I feel, being left behind ... BUT then I am happy being a Diehard Oly ! I could afford to change to Canon, but I would feel so disloyal to myself ... so its Oly for me, forever!

I personally believe I can never improve on the IQ of the E-5 and my Zuiko 50 macro 14-54 & 50-200 & 7-300 and Sigma macro 150 & 50-500 - I truly LURVE my E-5 My E-5 and the help & advice on here has improved my photos 10 fold in the last 6 weeks ! thats what a fellow tog said to me

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Old 30th June 2011
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Re: Olympus Ignored By Media & Retailers?

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I personally believe I can never improve on the IQ of the E-5 and my Zuiko 50 macro 14-54 & 50-200 & 7-300 and Sigma macro 150 & 50-500 - I truly LURVE my E-5 My E-5 and the help & advice on here has improved my photos 10 fold in the last 6 weeks ! thats what a fellow tog said to me
Chevvy - it is probably a non sequitur, but I am sure that there's a correlation between the quality and quantity of pictures we take and the amount of gear we own. In having just bought an E-PL1, I suddenly find myself more focused on cameras than photography - which is ridiculous.

"The finest furniture is made with the simplest tools."
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Re: Olympus Ignored By Media & Retailers?

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Chevvy - it is probably a non sequitur, but I am sure that there's a correlation between the quality and quantity of pictures we take and the amount of gear we own. In having just bought an E-PL1, I suddenly find myself more focused on cameras than photography - which is ridiculous.

"The finest furniture is made with the simplest tools."
Mark, Congratulations on your new camera I thought aboput buy E-PL1 BUT ended up with Tough-810 as its underwater and small for the hols snorkelling (BUT never took a single shot with it underwater and I decided E-5 is enough big camera and that if I bought E-PL1 as well, when would I use it all

I do not want to get too "camera focused" as I have got took Techi focused with other hobbies, and then I spend time worrying that I am doing ? it all right and the joy and spontaneous FUN has gone out of it (golf Skiing horses in Showjumping Team Chasing: Eventing: finally Dressage then my knees gave out ! With Motorbikes I wanted a Ducati Monster and its like a bucking Polo pony to ride ! YEAH love it ... but my Ducati SPS 748 was hard work to ride and I got that pain in the back of my neck, which made me GRUMPY so I sold that one ... Now its the Monster and Olympus !
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