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The lounge Relax, take a break from photo and camera talk - have a chat about something else for a change. Just keep it clean and polite!

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  #16  
Old 4 Weeks Ago
TimP TimP is offline
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Re: Motorway Brexit signs.

£100M doesn’t buy much these days.

Maybe someone should have told all our illustrious MPs how important Brexit was cos none of ‘em seem to have grasped that. It’s cross party for goodness sake. Looking forward to another election to spoil my vote again. Never thought I’d do or say that before this debacle.
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  #17  
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Re: Motorway Brexit signs.

This is what is needed.

https://yougov.co.uk/topics/politics...-general-elect
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  #18  
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Re: Motorway Brexit signs.

Quote:
Originally Posted by wornish View Post
Yes it is, but need to make sure Porky Pie can't do anything dodgy beforehand
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  #19  
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Re: Motorway Brexit signs.

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Originally Posted by Otto View Post
Those signs have been up for years in some parts of the country. They are used for traffic information, "don't drink and drive" slogans etc and have nothing specifically to do with Brexit. They are being used currently to remind freight hauliers that they may need extra paperwork if we leave the EU. I suspect the £100m was the cost of the whole upgrading to "smart motorway" status.

It's been in the general news for weeks that the govt is spending/wasting (depending on the news source!) on a "Get ready for Brexit" advertising campaign. The Magic Money Tree seems to provide an abundance of fruit for Brexit despite having been unable to provide extra money for the NHS and public services.
The cost for Smart Motorways runs at £4 1/2 to £9 million pound per mile. See HERE

I'm deliberately bringing this back to the thread title now.
I've no idea how much the provision of the actual signs cost, as a proportion of that, but I'd suggest that the quoted £100 million is just for Boris's advertising campaign, on the signs, in the media, Facebook adverts etc.

Here's another interesting link.

NAO says government’s £100m Brexit campaign has had “limited impact”
The National Audit Office concluded that the ads are ineffective because they're trying to address issues that are not "manageable or resolvable".
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Re: Motorway Brexit signs.

Those mobile illuminated signs can't be cheap, no plant hire ever is
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  #21  
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Re: Motorway Brexit signs.

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I also agree with Jax.
Me too.
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  #22  
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Re: Motorway Brexit signs.

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Originally Posted by peak4 View Post
NAO says government’s £100m Brexit campaign has had “limited impact”
The National Audit Office concluded that the ads are ineffective because they're trying to address issues that are not "manageable or resolvable".

it's certainly had a limited impact on me as I've yet to see any of these ads, other than as quotes by others on news channels and Facebook!
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