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Old 6th March 2019
cedge cedge is offline
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Re: Why the E-M5 III is running so late?

I think Olympus are extremely shrewd; they know like all good businesses that if they announce a new product, give details/dates, etc. then the profit margins obtained from their predecessors will plummet.

On the other hand, if they encourage (or don't correct) the belief that a particular model *cough the Pen-F is discontinued, then I believe as we are seeing that, that will keep the price arguably higher than if they had announced a replacement at the same time.
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