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Olympus OM-D E-M1X Olympus' OM-D model aimed squarely at professional photographers

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  #451  
Old 25th January 2019
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Re: New Olympus OMD - EM1X ?

Like most companies Olympus is in the business of making money. Specialist "Pro" shooters "need" or "want" to look like serious photographers where big stuff is the norm. If they convince some pros to move over then they will sell bodies, but more than that they will sell pro lenses where the margins are better. The x will probably cost about the same as a mk2 to make so the profit margin should be better, and for every new pro they grab then add on half a dozen pro lenses and in theory the bottom line should improve. Once they have a few pros onboard the word will start to spread that m43 is good enough for most of the output required for the press and bad backs will do the rest!
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  #452  
Old 25th January 2019
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Re: New Olympus OMD - EM1X ?

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Originally Posted by GyRob View Post
Have to say Heather & Mathieu's review and it was very informative swings me towards getting one in part because I was under the impression that because it does not have animal / birds focus setting but (trains/planes/motors ) it was going to be the same as the OMD MKII this does not seem to be the case at all C-AF looks like it is improved and by some margin .
Yes it will cost a fair bit for that improvement but that's the same with my Canon gear you have many great cameras but to get that bit extra you just have to pay but it's always been like this.
Rob.
I agree that their review did add a more positive dimension to yesterday's generally bad press - but if it were my money I wouldn't be rushing out to buy one until there are more detailed reviews available that confirm the performance of the CAF. There have been way too many false dawns with Olympus and CAF performance.
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  #453  
Old 25th January 2019
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Re: New Olympus OMD - EM1X ?

I am not sure how many of these reviews are of a camera with the final, production firmware installed. Some state that it is a pre-production example of the camera but others are not so clear. Hopefully, by the time it is available, the performance might have improved somewhat. Or maybe I am being too optimistic?

Ron
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  #454  
Old 25th January 2019
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Re: New Olympus OMD - EM1X ?

It's a convenient ruse to play about like this with "pre-release" firmware. Either the camera is ready for review or it ain't. Olympus can't hide behind the 'not production" firmware.
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  #455  
Old 25th January 2019
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Re: New Olympus OMD - EM1X ?

When Olympus brings out its 150-400 it will have considerable advantages over any FF equivalent system for “real world” usages.

I shall never ever stop saying that people should consider the end product when selecting the kit they buy, and the way in which they will be using it.

For ultimate IQ a MF system will surpass any FF system, but has limited use in many areas outside of the studio and landscape type photography.

Also being honest, the vast majority of images are post processed leaving nothing of the original data intact so it’s hardly attributable to any system, and should perhaps be characterised by the editor software rather than the camera...

Some reviews will provide glowing results and others will, inevitably, talk it down as is the case with any new kit.

But when it comes from one of the most highly regarded photographers, some reviews are worth a read:

https://damianmcgillicuddy.photograp...us-om-d-e-m1x/
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  #456  
Old 25th January 2019
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Re: New Olympus OMD - EM1X ?

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Originally Posted by Graham_of_Rainham View Post
When Olympus brings out its 150-400 it will have considerable advantages over any FF equivalent system for “real world” usages.

I shall never ever stop saying that people should consider the end product when selecting the kit they buy, and the way in which they will be using it.

For ultimate IQ a MF system will surpass any FF system, but has limited use in many areas outside of the studio and landscape type photography.

Also being honest, the vast majority of images are post processed leaving nothing of the original data intact so it’s hardly attributable to any system, and should perhaps be characterised by the editor software rather than the camera...

Some reviews will provide glowing results and others will, inevitably, talk it down as is the case with any new kit.

But when it comes from one of the most highly regarded photographers, some reviews are worth a read:

https://damianmcgillicuddy.photograp...us-om-d-e-m1x/
I agree with all you say Graham, but as much as I like Damian and clearly highly respect his photographic credentials, he cannot be deemed impartial when it comes to Olympus - simply because he's on their payroll.
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  #457  
Old 25th January 2019
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Re: New Olympus OMD - EM1X ?

Mr Mcgillycuddy needs an editor: "to be fare", "bare in mind" etc.
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  #458  
Old 25th January 2019
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Re: New Olympus OMD - EM1X ?

There are some impressive-looking videos taken at the Olympus Hong Kong X presentation getting posted on FaceBook. Of, for example, the camera tracking motorsports. I can't link to them here and they don't seem to come up in Google searches, but I'm sure they'll appear soon enough.

Now, we need to see that translated in to lens focus control resulting in correctly-focussed images, but the tracking in silico is clearly now well up to the task. Interesting to think how the system/photographer will choose between multiple targets moving at that speed, though.

There has been a lot of the expected trolling derision on the interwebs targeted at the 'trains, plane and automobiles' of the initial release, but before anyone makes a fool of themselves by adding to it I suggest watching one of those.

Now we need the Bird-in-Flight AI release, please. And some properly independent reviews.
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  #459  
Old 25th January 2019
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Re: New Olympus OMD - EM1X ?

Well I have to admit my disappointment in the camera is entirely self generated. My expectations were not realised, however the expectations I had were more of a wish list and that of a jump in specification - i.e. a third generation EM1 PLUS, rather than (as Damien McGillicuddy puts rather well) a cousin to the MKii.

The enhancements that are there make sense, as a MKii+ for PRO use and hopefully lessons learnt will filter their way down the range in the form of firmware updates.

Well, I'll get on with what I have and look forwards to seeing the massive zoom lens next year some time, and will carry on enjoying the MKii - but may treat myself to a new lens or two... and perhaps a flash as well.
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  #460  
Old 25th January 2019
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Re: New Olympus OMD - EM1X ?

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Originally Posted by Walti View Post
Well I have to admit my disappointment in the camera is entirely self generated. My expectations were not realised, however the expectations I had were more of a wish list and that of a jump in specification - i.e. a third generation EM1 PLUS, rather than (as Damien McGillicuddy puts rather well) a cousin to the MKii.

The enhancements that are there make sense, as a MKii+ for PRO use and hopefully lessons learnt will filter their way down the range in the form of firmware updates.

Well, I'll get on with what I have and look forwards to seeing the massive zoom lens next year some time, and will carry on enjoying the MKii - but may treat myself to a new lens or two... and perhaps a flash as well.
Yes, the size is likely to be a real issue for me, especially as I already get a lot of pleasure from the 1ii, and it's only for BIF that I think my usage would benefit. Although some improvements in dynamic range have been quoted from some quarters, they don't seem likely to be very significant.

I'm very likely to hang on and hope that some of that CAF tracking ability filters down to a 1iii, although a try-and-wow looks like it might be fun...

I'd like a 12mm f1.2, please, and I'd be tempted with a Pen mkii to replace my Fuji X70 (if it remained small & had a flip/tilt screen, and focussed properly).
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Old 25th January 2019
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Re: New Olympus OMD - EM1X ?

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Originally Posted by drmarkf View Post
Yes, the size is likely to be a real issue for me, especially as I already get a lot of pleasure from the 1ii, and it's only for BIF that I think my usage would benefit. Although some improvements in dynamic range have been quoted from some quarters, they don't seem likely to be very significant.

I'm very likely to hang on and hope that some of that CAF tracking ability filters down to a 1iii, although a try-and-wow looks like it might be fun...

I'd like a 12mm f1.2, please, and I'd be tempted with a Pen mkii to replace my Fuji X70 (if it remained small & had a flip/tilt screen, and focussed properly).
I put the grip on the MKii and when coupled with the bigger lenses (and the fact there are even bigger lenses on the horizon) the size isn't a worry to me, as a specialist camera, but I don't need a third body at the moment, (I have Mrs Walti's MKi in reserve for the few occasions I need two bodies) so will wait to see what else happens over the next few months.

It won't stop me enjoying the MKii - that's the important thing about it all!
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  #462  
Old 25th January 2019
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Re: New Olympus OMD - EM1X ?

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Originally Posted by Walti View Post
I put the grip on the MKii and when coupled with the bigger lenses (and the fact there are even bigger lenses on the horizon) the size isn't a worry to me, as a specialist camera, but I don't need a third body at the moment, (I have Mrs Walti's MKi in reserve for the few occasions I need two bodies) so will wait to see what else happens over the next few months.

It won't stop me enjoying the MKii - that's the important thing about it all!
Yes, exactly.
I find the 1ii focusing perfectly good enough now for street, motorsports, rugby, general wildlife etc as long as you use the right settings & technique & have some practice. I've played with both an A7iii and a Z6, and in any half decent light they don't do any better for street photography.

It sounds from early reports that the X's BIFICF (birds in flight in critical focus) frame rate rises from around 50% to around 75%, and if confirmed that's not worth the extra cost and size/weight to me.

That decision might come under some pressure if they come out with a killer AI-driven BIF focus system, of course, and apparently the focusing now is noticeably better than that of the 1ii in low-ish light...
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Old 25th January 2019
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Re: New Olympus OMD - EM1X ?

Seems like a decent improvement to the mk2 ,but it will need to be tested in trickier caf situations by people that know there way round oly menus and show the results too proove its worth to me before plunging in.Also is it better caf than the a9.
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Old 25th January 2019
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Re: New Olympus OMD - EM1X ?

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Originally Posted by bigsambwfc View Post
Seems like a decent improvement to the mk2 ,but it will need to be tested in trickier caf situations by people that know there way round oly menus and show the results too proove its worth to me before plunging in.Also is it better caf than the a9.
Simple answer: No; well not yet. As I wrote in the confusingly wrong thread, this camera will live or die by the firmware updates. If sports and people modes, for example, join planes, trains and automobiles, then it starts to be a strong CAF competitor to the Sony flagship.
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Old 25th January 2019
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Re: New Olympus OMD - EM1X ?

Overall, I can only see this launch as a fiasco. Maybe not on the scale of Brexit (), but within the context of Olympus's Imaging Division, it's probably close. Someone high up needs to get a grip (no pun intended!) since I'd characterise the events over the last few days as being very damaging to Olympus.

The E-M1x looks like a decent enough addition to the E-M1ii that adds some useful features in some areas. So, the engineering is competent. However, the marketing message from the launch has been a disaster. This is evident from the reviews and the general sentiment on the forums. Forums can be brutal at times, but previous cameras have had nothing like this sort of reaction. I really hope someone at Olympus reflects on what's happened and acts.

So, in the tradition of all good armchair photo-company CEOs, I'll make a few suggestions of my own as to what went wrong...

1) Target audience and marketing message

The hand-held hi-res and live DR features would push the E-M1x towards landscape users, but the inbuilt grip means extra weight and size that most such users wouldn't want. But Oly went ahead and focused attention on these features despite the target audience likely being largely indifferent to the camera for other reasons.

The inbuilt grip screams "action shooters", but that means that the CAF just has to be top notch. But they focused the entire marketing message on the fancy new subject-aware tracking, even though at launch the only thing it recognises are trains, planes & automobiles! They apparently are offering nothing for people shooting wildlife, sports etc. So, their message is missing a key target audience.

I appreciate that marketing can only sell what engineering produces, but surely the subject-aware "deep AI" can be trained for other subjects. Given that the whole concept of the E-M1x was a surprise to us (i.e. that it wasn't a burning hole in the range), why could they not have waited a little longer and got the subject recognition working for people, mammals, birds etc? Marketing surely has a say in launch dates?

Now however, it appears that in fact non-tracking CAF IS a big step up from the E-M1ii and might actually be just the camera for wildlife & sports shooters. But this was entirely missing from the launch message. I can only assume that Oly were sensitive to any potential negative message that such a statement would put on the E-M1ii (which remains a current model) - but for goodness sake, surely they must know that the general opinion in the market is the E-M1ii lags the top action cameras in this area!

Then finally, their tactics in terms of managing the key influencers is questionable. It seems that they wined and dined a bunch of "top" internet vloggers/personalities, many of whom are known biased against m43 (e.g. Jared Polin); and then took them, amongst other places, to an indoor sports venue.

Whatever were they thinking? I can't imagine a photographic genre where m43 is less suited in comparison to FF than indoor sports since it calls for excellent high ISO performance. It needs high shutter speeds to freeze action but at the same time the mark of high-quality output is to capture lots of detail. Jared Polin's reaction when looking at images of American Footballers taken at ISO 5000 was brutal and negative. He described the output as "amateur". Surely Olympus could have foreseen this reaction without actually letting it unfold?

2) They didn't paint the bigger/future picture at all

With Panasonic spinning up their FF offerings and with extremely strong competition at very attractive price points from other FF vendors, this was the occasion for Olympus to paint the future of m43 in big, bright letters. They failed miserably.

By presenting the E-M1x as a "halo" product (and at a commensurate price point), the expectation was that this was the poster child for m43's future. But, by apparently re-using components from the E-M1ii (EVF, screen, AF array, sensor) people's expectations were badly let down. Marketing should be about exceeding expectations not the inverse.

Then the lens roadmap was minimal with the widely-leaked 150-400 looking like it's a year out and with only vague ideas of other lenses. And where the hell is the upgrade to the E-M5ii, or the Pen-F?

I can't help thinking that a refreshed E-M5 with the 20Mp sensor, hand held hi-res and live ND would have said so much more to the system's future than the E-M1x.



So, a bit of a long opinion piece on my part I know - but I feel let down by Olympus and it sort of hurts ! Odd really. I love Olympus lenses, I love the feel, size and features of their cameras, I like their ethics and customer service and I desperately want m43 to evolve and keep up with my photographic progress. But on the showing of these last few days, I'm getting a bit disillusioned.
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